New Transom Manifesto: The MediaStorm Approach to Storytelling

We're excited to announce the release of a new Transom Manifesto about quality storytelling by MediaStorm founder and executive producer Brian Storm. Here's more about the manifesto from Transom's Jay Allison: Brian Storm: The MediaStorm Approach to Storytelling In his Transom Manifesto, Brian Storm—the founder and executive producer of the innovative, multimedia production studio MediaStorm—talks about "quality" on the web as the main driver of web traffic (besides gossip or sensationalism, or being really funny). In an attempt to diagnose the elements of quality, he's prepared a fascinating Transom Manifesto, comparing three versions of the same story about a New York City Seltzer Man—one for radio, one for TV, and one by Mediastorm. He takes the time to disassemble them and break down the beats. This is a great multimedia storytelling exercise, highly recommended. See Brian Storm's Transom Manifesto at transom.org.

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Deadline for Last 2012 Workshop Approaching

Applications for the December 10-14, 2012 MediaStorm Methodology Workshop close this Friday, November 9. Attend the Mediastorm Methodology Workshop Whether you are a creative leader, an educator, an entrepreneur looking to start your own media company, or a professional interested in learning how to build a foundation for timeless, impactful multimedia, the MediaStorm Methodology Workshop is the right opportunity for you. The Classroom The methodology workshop gave me time to stop and step into a different way of seeing journalism. I came away inspired by what's possible if we commit to a different way of thinking about stories. -John Temple, Managing Editor, The Washington Post The MediaStorm Methodology Workshop is a five-day intensive workshop held at MediaStorm’s studio in Brooklyn, NY. The workshop is led by MediaStorm founder, Brian Storm, with individual sessions taught by full-time staff members. Our workshop size is always small (under 15 attendees) to ensure that sessions are…

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MediaStorm Field Guide Now Available in 18 New Countries

The MediaStorm Field Guide is now available in 18 new countries, including New Zealand and several countries in Latin America. The change comes as part of Apple's expansion of the iBookstore to these new countries in tandem with their announcement last week of several new products, including the iPad Mini. The newly-supported countries include Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Honduras, Mexico, New Zealand, Nicaragua, Panama, Paraguay, Peru and Venezuela. The MediaStorm Field Guide The MediaStorm Field Guide outlines fundamental concepts for gathering multimedia content in the field for documentary films. The guide is based on MediaStorm’s years of experience shooting and producing award-winning projects. Serving as a quick reference for multimedia teams in the field, the guide covers important concepts from picking appropriate gear, to setting up audio correctly, to shooting b-roll and backing up media. Additionally, each chapter’s most important points are conveniently…

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Adobe Premiere, It’s Damn Good

Editor's note: After seven years working with Apple's Final Cut Pro, we have decided to begin using the Adobe Production Suite. We were early adopters of FCP 7 and considered making the switch to FCP X. In the end, we felt more comfortable with Adobe's product than Apple's FCP X. We know that many people in the industry are struggling with the same decision, so our producers have agreed to share their reasoning for the switch. Today's post from Tim McLaughlin tells about his experiences editing in FCP X and creating MediaStorm's first project in Adobe Premiere Pro. Eric Maierson posted yesterday explaining the overarching reasoning for the switch. These two posts are just the beginning. Our producers will continue to share their experiences with you on our blog. Also, they'll be posting Premiere shortcuts on a new twitter feed @PrProShortcuts. And stay tuned for the release of a new Post-production Workflow…

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Why I’m Switching to Abobe Premiere, not Final Cut X

Editor's note: After seven years working with Apple's Final Cut Pro, we have decided to begin using the Adobe Production Suite. We were early adopters of FCP 7 and considered making the switch to FCP X. In the end, we felt more comfortable with Adobe's product than Apple's FCP X. We know that many people in the industry are struggling with the same decision, so our producers have agreed to share their reasoning for the switch. This post from Eric Maierson explains the overarching reasoning for the switch. Tim McLaughlin also posted with some details of his experiences editing in both FCP X and Premiere. These two posts are just the beginning. Our producers will continue to share their experiences with you on our blog. Also, they'll be posting Premiere shortcuts on a new twitter feed @PrProShortcuts. And stay tuned for the release of a new Post-production Workflow for Premiere that will…

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